Outdoor digital signage, the use of LCDs and plasma TV’s outside for purposes of advertising and information, is a growing industry. More and more businesses are realising the potential that digital signage can offer, particularly in outdoor locations where there is a potentially huge audience.

High streets, frontages, concourses and the sides of buildings are all increasingly becoming valued spaces for digital signage applications. Compared to conventional 2D images, digital signage offers more eye-catching appeal to passers-by and can increase brand awareness many times better than traditional signage.

However, despite the plummeting cost of LCD and plasma screens there is often a concern over return of investment (ROI) when engaging with a digital signage campaign. This is even more true when it comes to outdoor digital signage as outdoor systems are vastly more expensive that interior systems as the LCD or plasma screens that display the digital signage need to be protected from the elements.

And while outdoor TV’s are available, their cost is not the only concern as leaving any expensive piece of hardware outdoors could result in theft or vandalism, a concern that few outdoor LCD TV’s are able to counter.

Fortunately a far less expensive and more secure method of outdoor digital signage is available in the shape of LCD enclosures. These solid steel LCD cabinets protect against the weather elements whilst also being secure against thieves and vandals, implementing such technologies as anti-shatter screens and anti-pick locks.

LCD enclosures also have the space to contain additional heating and cooling systems, ensuring the enclosed LCD or plasma is kept in the perfect and optimum operating temoperatures.

Outdoor digital signage, the use of LCDs and plasma TV’s outside for purposes of advertising and information, is a growing industry. More and more businesses are realising the potential that digital signage can offer, particularly in outdoor locations where there is a potentially huge audience.

Gone is the yesteryear age were people watch Cathode Ray Tube (CRT) televisions and it has been replaced by new technology in plasma and LCD televisions, this displays are now being used outdoors in our backyards to entertain us whilst we kick back.

Remember the last time you missed the game? Remember when the family comes round and you are all outside talking and you keep glancing at your watch? Well now you will never miss your favourite television program, because the technology has advanced so much you can have your own outdoor home cinema.

The simplest way to create an outdoor TV system is to house the television in a protective case that will offer protection from vandals, theft and the weather, alternatively you can buy an all weather TV. Then you need some sort of outdoor speakers, there are several on the market one pair I have are wireless, all you do is plug the receiver into the TV and the audio is transmitted wirelessly to each speaker. This is the most simple set up possible with the TV mounted onto an external wall, so the cables come directly out of the wall into the case and TV.

It gets a little tricky when you want to run cables across your garden, as you have to protect the cables form accidental cutting with garden tools. Then you have to run cables through this conduit to the television and sometimes it does get messy. So I hope some of the information has been of use and good luck with your outdoor home cinema.